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Emirates opens a Tokyo travel store as it prepares to add Narita flights

The Otemachi store offers multilingual booking help and a 777 business seat display. Japan service rises to 28 weekly flights from October 26.

By , Founder, Lounge Frog ·

Page updated October 2026.

Emirates has opened a travel store in Tokyo's Otemachi business district, giving customers a place to get booking help and see a Boeing 777 business-class seat on the ground. The airline inaugurated the store on October 14, 2026.

The opening comes ahead of a planned increase in Narita service from October 26. Emirates says that increase will bring its total passenger operation to and from Japan to 28 flights a week.

Where the store is and when it opens

The official announcement places the store on the first floor of Otemachi One, at 1-2-1 Otemachi, Chiyoda-ku, Tokyo.

Its published hours are 11 a.m. to 7 p.m., Monday through Friday. It is closed on Saturdays, Sundays and public holidays. A visitor planning a special journey should check for any later changes before going.

Emirates says multilingual consultants can help with flight bookings, travel information and itinerary planning. The store also has a self-service kiosk, a queue-management system and a selfie mirror with destination backgrounds.

It follows the airline's Osaka travel store, which opened in July 2025. These are retail locations for planning and booking travel; the announcement does not describe them as airport check-in facilities.

A seat display has a limited purpose

The Tokyo location includes an Emirates Boeing 777 business-class seat on display. That gives visitors a way to see part of the product before purchasing.

The release does not identify the exact seat version or establish that it matches every 777 in service. Emirates operates different aircraft configurations, so the display should not be treated as a promise about an individual flight.

If the seat is the main reason for choosing a fare, compare the display with the cabin details for the flight you want. Ask the consultant which configuration is scheduled and what can happen if the aircraft changes.

Our coverage of Emirates' inflight entertainment changes provides another part of the onboard picture. A retail display, a route timetable and a cabin upgrade are separate pieces of information.

More Japan service from October 26

Emirates currently names three Japanese gateways in its release: Tokyo Narita, Tokyo Haneda and Osaka Kansai, all linked with Dubai.

The additional Narita service is scheduled to use a Boeing 777-300ER. Emirates says it will provide more than 300 passenger seats in each direction and an additional 20 tonnes of daily cargo capacity.

The announcement does not give the added flight's full timetable or say which cabin version it will use. Its 28-weekly-flight figure covers Japan as a whole, so it should not be read as 28 weekly Narita flights.

Build a lounge plan around the booked flight

Lounge Frog lists the Emirates Lounge at Narita. In Dubai, the directory separates the Business Class Lounge in Concourse A, Concourse B and Concourse C.

Those pages help identify the room near the relevant departure area. Check current entry terms and the itinerary before relying on a visit; the store opening does not change lounge eligibility.

For Tokyo customers who prefer an in-person conversation, the new shop adds a useful planning option. For those already holding a ticket, the important checks remain the operating flight, Tokyo airport, cabin configuration and any schedule change before departure.

Written and checked to our editorial standards. Scores follow our methodology. Join the discussion below.

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